Independent design studio — brand, product, web
We make brands
people can’t
scroll past.
Identity, product design and websites for companies that have outgrown their first logo. Small team, senior hands, no account managers in between.
48
brands launched
7
years, one studio
92%
of clients come back
Brand identity
Product design
Websites
Motion
Naming
Design systems
Packaging
Art direction
Selected work
Six projects.
Six very different problems.
A short list, on purpose. Each one is here because the result can be measured, not because the pictures are pretty.
Fw
Naming · Identity · Packaging
Fernwheel
2026
A bicycle brand that stopped apologising for being expensive
Ll
UX · Design system · Dashboard
Lumen Ledger
2026
Accounting software that a non-accountant can read
No
Website · Motion · Copy
Nortide
2025
A ferry company website that sells the crossing, not the timetable
Pt
Packaging · Identity · Art direction
Pellucid Tea
2025
Tea packaging that survives a shelf of two hundred teas
What we do
Three things we do.
Nothing we don’t.
Most studios list twelve services. We kept the three we are genuinely good at and we refer out the rest.
01
Brand identity
Naming, logo, type, colour, voice and the guidelines that keep it all together after we leave.
4–6 weeks
02
Product design
Interfaces for web and mobile apps, from the first flow to a documented design system your engineers can ship from.
6–10 weeks
03
Websites
Marketing sites that load fast, animate with intent and can be edited by your own team on Monday morning.
5–8 weeks
How it works
Four weeks to a brand,
not four months.
A fixed rhythm so you always know what happens next. You see work every Friday, from week one.
01
Listen
A half-day workshop with the people who actually decide. We leave with the problem written in one sentence.
02
Direct
Two or three directions shown as real screens and real packaging, not mood boards. You pick one. We never mix them.
03
Build
The chosen direction becomes a system: type, colour, layout, motion, components. Everything is documented as we go.
04
Hand over
Files, guidelines, a working website and a 90-minute training session. Your team can run it without us.
Clients say
“They told us in week one that our name was the problem, not our logo. Painful to hear, completely right, and the rebrand paid for itself inside a quarter.”
MH
Mara Holloway
Co-founder, Fernwheel (demo client)
“We have worked with three agencies. This is the first one where the final website looked exactly like the concept we approved.”
DO
Dev Okafor
Head of Product, Lumen Ledger (demo client)
“Every Friday we saw progress. Every question was answered the same day. That is rarer than it should be.”
IB
Ines Baradel
Marketing Director, Nortide (demo client)
Tell us what’s broken.
We’ll tell you what to fix first.
A 30-minute call, no deck, no pitch. If we are not the right studio we will say so and point you to one that is.
Start a project
Currently booking projects from January.